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2023 Box Factory Team | BMX

2023 Box Factory Team | BMX

Von Chloee Pham

Ladies and gentlemen, prepare for an adrenaline-fueled ride with Box's 2023 Factory Team. It's going to be one hell of a season with our co-sponsors...

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Choosing Your Drivetrain

Choosing Your Drivetrain

Von Chloee Pham

What is the purpose of a drivetrain on a mountain bike? A mountain bike's drivetrain consists of shifters, rear derailleurs, cassettes, chains, chainrings, and cranksets....

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Alise Willoughby: The Rider Who Dared to Try

Alise Willoughby: The Rider Who Dared to Try

Von Chloee Pham

Fear—a primal instinct evolved from our need to survive. In fact, it’s one of the most important tools we were equipped with from infancy. It...

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Box Continues to Support Exceptionally Talented Riders: Niek Kimmann & Alise Willoughby

Box Continues to Support Exceptionally Talented Riders: Niek Kimmann & Alise Willoughby

Von Leo Anderson

At Box®, we take pride not only in our products, but also in our exceptionally talented riders. For many years, we’ve had the honor of...

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Is the Box Four 8 Speed Groupset right for me?

Is the Box Four 8 Speed Groupset right for me?

Von Chloee Pham

Are you fond of Prime 9 but just don't need all the bells and whistles? Are you ready to ditch your 3x drivetrain and looking...

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Who’s ready for the Grands?

Who’s ready for the Grands?

Von Chloee Pham

The biggest race of the year is right around the corner, and the talent and skill of this year’s racers are something to watch for!...

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Olympic & World Champion Niek Kimmann Shares His Story

Olympic & World Champion Niek Kimmann Shares His Story

Von Chloee Pham

Niek Kimmann is a professional BMX racer, three-time World Champion, and a gold medalist Olympian. His accomplishments follow a lifelong journey of BMX racing. He...

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JT Tollefson Reminisces BMX History 

JT Tollefson Reminisces BMX History 

Von Chloee Pham

If you’re unfamiliar with who Jeff Tollefson is, keep reading. Jeff, better known as JT Tollefson, was a BMX racer and mentor. He started his...

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Is such a large range with few gears bad?

Is such a large range with few gears bad?

Von Chloee Pham

If you've ridden an 11 or 12-speed system, you probably have asked yourself this question. How significant are the gaps between each shift? Prime 9...

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